Computer Resellers Want High Tech Toys for Christmas; Recent AccountMate Study Shows Flat Screen TVs Are Favorite Gift Choice for Computer Professionals
NOVATO, Calif.--(BUSINESS WIRE)--Aug. 13, 2004--An informal survey of Computer Software dealers conducted by AccountMate Software Corporation, a provider of customizable accounting software, shows the top choice for a Christmas (or Holiday) gift this year is the flat screen TV.
"We conducted the survey to help determine what promotion to offer our resellers for outstanding sales efforts," according to David Render, AccountMate's chief operating officer. "We know that our resellers are very technical savvy, but we had no idea how strongly that would translate into their choice of personal Christmas gift," he continued.
The company asked a random sample of resellers what their choice of personal Christmas gift would be this year. "They did not know that their responses would affect the promotion we would be offering," Render said. "Otherwise it might have skewed their responses."
NOVATO, Calif.--(BUSINESS WIRE)--Aug. 13, 2004--An informal survey of Computer Software dealers conducted by AccountMate Software Corporation, a provider of customizable accounting software, shows the top choice for a Christmas (or Holiday) gift this year is the flat screen TV.
"We conducted the survey to help determine what promotion to offer our resellers for outstanding sales efforts," according to David Render, AccountMate's chief operating officer. "We know that our resellers are very technical savvy, but we had no idea how strongly that would translate into their choice of personal Christmas gift," he continued.
The company asked a random sample of resellers what their choice of personal Christmas gift would be this year. "They did not know that their responses would affect the promotion we would be offering," Render said. "Otherwise it might have skewed their responses."
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